Prioritise Anything Fairly
We’ve all been in meetings where a decision has to be made, but no one can agree and everyone is acting out of self interest or, worse, just following what someone else is saying because they’re tired of getting criticised for speaking their mind.
With TFoo you can easily reach a consensus no matter how tricky the challenge. !
By leveraging the “wisdom of crowds” and letting people vote anonymously on their own you can quickly arrive at a prioritized list that most people will agree with.
Gone are the days of letting the person who yells the loudest decide what to do. TFoo is direct and simple census making, aided by modern algorithms, and techniques to help people put one thing ahead of another.
What you’ll get with TFoo
Clear priorities in minutes
Get from confusion to clarity faster than traditional meetings
Broad buy-in without groupthink
Anonymous voting prevents bias and peer pressure
Simple, direct consensus
Modern algorithms make decision-making effortless
This is how it’s done

One
Enter all the things you have to choose between. We call each individual entry a “Story”. Then you decide which criteria the stories should be ranked on. A group of stories with a criteria is called a set.
Two
Click on vote and share the link with as many people as you’d like


Three
We display two stories at a time, and a participant has to pick the one that best matches the criteria of the set
Four
As more people pick their favourite the set reaches a stable order. You can see the result as the ranked list underneath.

Tough choices TFoo makes simple
Product & Engineering
- Which features to ship next
- Which tech debt to pay down
- Which experiments to run
- Which APIs to deprecate
Design & UX
- Which flows to simplify
- Which onboarding steps to remove
- Which components to standardize in the design system
- Which empty states or error states to redesign
Marketing & Growth
- Which channels to double down on
- Which campaigns to launch this quarter
- Which SEO topics to cover first
- Which events or webinars to host
Strategic Direction
- Which proprietary tools to replace with open-source or self-hosted alternatives
- Which vendor contracts to renegotiate or terminate
- Which dependencies create the highest vendor lock-in risk
- Which data flows to reclaim from third-party SaaS providers
Sales Focus
- Which CRM capabilities are truly critical vs. “nice-to-have”
- Which sales tools drive ROI relative to their licensing cost
- Which pricing and proposal processes can move to custom templates
- Which customer engagement channels to own directly (email servers, chatbots, webinars)
Cross-Department Coordination
- Which workflows depend most on external vendors and can be redesigned
- Which departments benefit most from early open-source adoption
- Which skill gaps block self-hosting and maintenance
- Which parts of the sales funnel need data-ownership guarantees
Campaign Strategy & Optimization
- Campaigns to launch
- Channels to scale back or double down on
- A/B test ideas for ad creatives
- Landing pages to optimize
Content & Brand Development
- Blog or video topics to produce
- SEO keywords to target
- Social posts to schedule
- Brand assets to refresh
Audience & Engagement Growth
- Which segments to prioritise engage or retarget
- Partnerships to pursue
- Events or sponsorships to evaluate
- Influencers or creators to collaborate with

PRO Tip
If you get the PRO verison you can compare two sets on a grid. Say you need to decide which new feature to implement for you site. One set could have the criteria Most business impact, and one could be Most requested by users.
In the comparison you can easily identify which features that are most requested AND would have the biggest business impact.
Start a set. Share a link. Get clarity.